President Donald Trump’s economic policies, particularly new tariffs on imports from key trading partners, have contributed to rising grocery prices across the U.S., sparking a viral protest movement with “Trump did that” stickers appearing on store shelves.
Twenty-five percent tariffs on Canadian/Mexican goods and 10% tariffs on Chinese imports began in February 2025, impacting produce, meat, and packaged foods. For example, avocados (80% imported from Mexico) and winter tomatoes (90% from Mexico) face steep price increases. Also, beef, pork, and grains from Canada are now more expensive due to retaliatory tariffs.
Egg prices have drawn particular attention, with a dozen now averaging $5.50–$10+ in many areas compared to $2.99 campaign trail promises. In fact, Waffle House added a $0.50-per-egg surcharge using promotional starburst graphics likened to political commentary.
Grocery prices had already risen ~30% since 2020 before the tariffs.
Trump campaigned on reversing this trend through energy production and supply chain fixes but acknowledged post-election it would be “very hard.”
Experts warn narrow grocery profit margins (1–5%) leave retailers no choice but to pass tariff costs to consumers. The Tax Foundation estimates tariffs could cost households $800+/year.
Social media trends show Americans adapting “I did that” stickers (previously used against Biden) to highlight Trump-era price spikes. Variations include:
- “This price increase brought to you by TRUMPFLATION”
- “So when are grocery prices going to come down?”
Democratic lawmakers accused Trump of breaking campaign promises while prioritizing immigration crackdowns over cost relief.
While some categories like electronics saw price drops, food inflation persists. Gas prices remain volatile ($3.13/gallon as of February 2025), and housing costs continue rising due in part to lumber tariffs. The sticker campaign reflects growing frustration over unmet expectations, with tariffs exacerbating existing inflationary pressures rather than delivering promised relief.